UP THERE from The Ritual Project on Vimeo.
I've just stumbled across this incredible film showcasing the amazing talent and skill of those people who still hand paint advertisements on buildings in NYC. I am absolutely in awe of their talent and watching this beautiful film, greatly admire the fact that these people genuinely love their job despite the dangerous and unfriendly climates they work in!I hope there will always be a place for these advertisements despite modern technology meaning cheaper and faster alternatives......